Partner
Exam Preparation

CEPA™
Certified Executive Personal Assistant

Rating:
4.9
English
Intermediate
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Course Overview

This course is designed to enable executive assistants and other office professionals to realize their value and pivotal role in the organisation. By unpacking present demands and requirements from executive leaders of today and top executive assistants, delegates will add relevance to their profession and the emerging roles that are required of the executive secretary in today’s global environment. The role of the Executive Personal Assistant/Secretary, is growing exponentially. From humble beginnings, the Executive Personal Assistant/Secretary is normally university qualified and required to perform demanding roles on behalf of their boss such as preparing executive reports, making presentations, attending and even making contributions during executive board meetings. Executive Personal Assistants/Secretaries now have a highly visible and demanding role in the blue chip corporations and government organisations. This demanding role makes it imperative that the Executive Personal Assistant/Secretary has sufficient knowledge and understanding of the key fundamentals of Strategic Thinking, Project Management, Corporate Finance and Reporting, Leadership, HR, Procurement and Informational Technology. Being a well trained Executive Personal Assistant/Secretary is therefore a source of security, prosperity and power! Upon completion of this five day training course you will receive your certification from the International Academy of Business and Financial Management (IABFM), which is recognized in over 145 countries.
Jwaher A.
Specialist – Program Enrollment

Key Takeaways

1
Learn the secrets of supporting senior executives
2
Develop your career and professionalism
3
Master your behaviour and emotions
4
Improve your confidence and influence on others
5
Offer greater service and value to your manager

International Academy of Business and Financial Management
Brand Logo
The International Academy of Business and Financial Management™ (IABFM) is a global professional association offering certification training programs worldwide. IABFM™ hosts and organizes professional development courses and grants exclusive board designations to candidates who successfully meet its established standards and assessment criteria. With more than 200,000 members and affiliates across over 145 countries, IABFM™ focuses on advancing careers in business, finance, and management through specialized certifications.

Course Outline

Part 1
Principles of Modern Organization Behavior
Exploring the characteristics of today’s global business environment Understanding the role of the Executive Personal Assistant (EPA) in a global economy Why is the EPA more relevant than ever before? Debating the importance and relevance of the EPA’s role in today’s international business environment
Understanding the flow from Strategy and Change to Operations
Demystifying Strategy: Thinking, Concepts & Models Identifying opportunities and people capabilities to facilitate your Manager’s activities and responsibilities Comprehend the principles of alignment of strategy and organizational goals The case for Change and the role of Executive Personal Assistants (EPAs) in the change process
Part 2
Developing a Relationship of Trust with & Representing Your Manager
Developing trust & a proactive approach Unifying styles and approaches and thinking like your Manager Confidentiality & confidante Leader’s representative & company ambassador
Time Optimisation, Management & Prioritization
The importance of time optimization & management Efficiency & effectiveness Time management skills & tips Preparation & prioritization The need for SMART objectives
Part 3
Understanding Management & Leadership Styles
Identify the leadership profile of your Manager and explore how you can use this knowledge to perform your role efficiently Assess the leadership competencies of your Manager and learn how you can develop your strengths in line with the leadership competencies of your Manager Identify those additional skills and tools that can make you a better professional so you can advance in your career Understanding Emotional Intelligence (EQ) Know your inter-personal style and values and how your behavior impacts others Sympathy vs empathy
Effective Communication, Internal Customer Service & Conflict Management
The EPA as representative of the executive Identifying & acknowledging the Internal Customer Develop your ability to influence and communicate with others Understanding communication: Diversity, assumptions and stereotypes Listening skills Written communication Verbal and non-verbal communication Conflict management & resolution
Part 4
Problem Solving, Multitasking & Dealing with Complexity
Differentiate and define various types of problems Determine the appropriate problem-solving technique Root Cause Analysis Evaluate solutions and apply creative thinking techniques to problem solving Determine the decision objective Develop selection criteria & evaluate alternatives
Part 5
Business Etiquette, Protocol & Diplomacy
Professionalism Cultural awareness Understanding cross-cultural differences and awareness
Using technology in the 21st century
Telephone courtesies Cell phone etiquette Email protocols Use of social media

Who Should Attend?

This highly practical and interactive course has been specifically designed for
→ Executive Secretaries
→ Executive Personal Secretaries
→ Personal Secretaries
→ Executive Assistants
→ Personal Assistants
→ Office Managers
→ Administration Managers
→ Management Secretaries
→ Senior Assistants

FAQ

What language will the course be taught in and what level of English do I need to take part in a LEORON training program?
Most LEORON courses are delivered in English. However, there are some courses offered in Arabic, mainly online. For our in-house courses, sessions can be curated and delivered in any language upon request. In general, the best way to confirm language availability is to check with our Enrollment Managers for the most up-to-date information. Simply click on “Let’s talk on WhatsApp” to chat with us directly.
What formats are the courses offered in?
LEORON delivers training in various formats including face-to-face, live virtual sessions, self-paced learning, in-house delivery as well as online courses.
Are LEORON Public courses certified by an official body/organization?
Yes, most LEORON public courses are accredited by internationally recognized bodies such as CIPD, ATD, PMI, EdEx, and many others—depending on the course.
Who accredits LEORON’s training programs?
LEORON partners with over 20 international bodies such as PMI, CIPD, ATD, EdEx, NASBA, CISI, GARP, HRCI, SHRM, ACCA, ASQ, IIA, ILM, IAC, and others
Are CPD points or PDUs provided?
Yes, learners can earn CPD credits and professional development units (PDUs) including NASBA CPEs, PMI PDUs, CISI, GARP, HRCI, SHRM, and more.
How can I register for a course?
You can register through our website by filling in the inquiry form, or by speaking directly with one of our consultants via WhatsApp or email. Once we confirm your interest, we’ll guide you through the steps.
When is the registration deadline for public courses?
Registration typically closes 14 days before the course start date, with occasional late registrations accepted upon confirmation
What is included in the course fee?
The fee generally covers 5-star venue facilities, training materials, certified instruction, lunches and refreshments, plus certification and membership where applicabl0065
Are there group rates or discounts?
Yes, group bookings and corporate-level discounts are available. Learners are encouraged to reach out to discuss specific arrangements
What support is available with registration?
Enrollment Managers and a Registration Desk assist with the entire process, including deadlines, travel logistics, and course customization. As well as any other special requests you might have. Simply to go your preferred course and click on “Let’s chat on WhatsApp” to do so.
Can I request a bespoke course at my location or within my organization?
Yes, in-house training is fully customizable in terms of curriculum, language, delivery, and timing. You can suggest dates and locations. Simply to go your preferred course and click on “Let’s chat on WhatsApp” in order to address any questions or concerns in this regards.
What is the refund or cancellation policy?
Refund and cancellation policies vary depending on the course type and location. Generally, cancellations made at least 14 days before the course start date may be eligible for a full or partial refund, while cancellations made closer to the course date may incur a fee. For exact terms, please consult your Enrollment Manager or refer to the course confirmation email.
Can I register multiple employees from my company?
Yes. We support group registrations and offer corporate packages for organizations enrolling multiple participants. Our team can help coordinate the logistics for group bookings.
Who should attend these courses?
LEORON caters to a variety of professionals: from those seeking leadership development to project managers, HR specialists, finance professionals, cybersecurity, procurement, Ai enthusiasts and many others.
Do I need prior experience or academic qualifications?
Not always. Many specialized paths, like cybersecurity, accept learners without prior experience. However, some courses (e.g., PMI PDU-based ones) may have recommended prerequisites. Its always better to chat with one of our Enrollment Managers to discuss more. Simply to go your preferred course and click on “Let’s chat on WhatsApp” to do so.
Will I receive a certificate after completing the course?
Yes. Upon full attendance and successful completion, you will receive a certificate of participation or accreditation, depending on the course.
Are meals and refreshments included in face-to-face courses?
Yes. For in-person courses, lunch and coffee breaks are provided daily at the venue.
Can LEORON deliver a course in-house at our organization?
Absolutely. All programs can be delivered privately at your company or virtually for your team, customized to match your internal goals and structure.

Reviews

  • Review:
    I would like to thank you for last week's thorough and well organized training. The material was very interesting and the discussions were truly inspiring. I particularly enjoyed the visual illustrations, which made the content easily understandable. Please thank on my behalf everyone who was involved in the preparation and execution of the training. You have all done a wonderful job. I look forward to attend future trainings given the opportunity. Sincerely, -Oman Oil Marketing Company
    Samah Al Shahaibi
    Quality Assurance Executive
  • Review:
    IAMM Internal Audit Maturity Model
    In recognition of their dedication and contribution supporting IKEA Saudi Arabia in arranging training programs during 2017 & 2018, looking forward for more development and exciting effort this year. On behalf of IKEA Saudi Arabia, THANK YOU!
    Dalal Kutbi
  • Review:
    Certified Professional in Quality and Patient Safety
    Dating back to 2014, Mobily’s “LEORON” experience has grown from a single collaboration to a long-term partnership. We consider “LEORON” Institute as a strategic partner, whose contribution has been nothing but premium in equipping our staff with field-based knowledge and information. Past three years have resulted with an expanded collaboration with superior customer service and support. Best Regards,
    Turki S. Alsahaan
  • Review:
    Certified Professional in Quality and Patient Safety
    Since the partnership was signed between BAE Systems Saudi Development & Training and LEORON in 2017, we have been working together to offer the Saudi market a complete portfolio of training solutions benefiting from the wide and extensive experience of both parties. Recognizing the great success of this partnership, we are looking for further collaborations in the future that will position both companies as one of the leading training providers in Saudi Arabia. We thank the LEORON team for their full cooperation and continuing support, and look forward to further success together in the years to come.
    Emad Alrajih
  • Review:
    Certified Professional in Quality and Patient Safety
    We have been working with LEORON for the past two years and will be working with them again this upcoming year. The programs they delivered were fruitful and exciting and our organization has received positive feedback from the participants. What our organization aims to do is to provide at no cost training for all the private sector employees so that they may benefit from our offered programs in Innovation and Professional development. Leoron has helped us achieve this goal. We look forward to continuing this service and wish them the best of luck. Regards,
    Nasser M. Al-Subaie