Exam Preparation
CPMدورة مدير منتج معتمد
التقييم:
الإنجليزي
متوسط إلى متقدم
وجهاً لوجه
التدريب في الموقع
تدريب مباشر عن بعد
تدريب
التدريب
والإرشاد
السرعة الذاتية
تدريب
اختر تاريخ
لتحميل الكتيب
نبذة عن الدورة التدريبية
Our four-day Certified Product Manager Program combines the latest in Product Management, Problem Solving and Business Modelling to prepare you to create and build products your customers will love.
It also provides an in-depth review of concepts to help you prepare to take the exam to earn the Association of International Product Marketing and Management (AIPMM) prestigious Certified Product Manager (CPM) credential.
It is appropriate for those who want to understand product life cycle management methods and deliverables, including the key concepts and terminology used in the exam as well as strategy for answering the exam questions and a Q&A for anything else they want to review.
It also provides an in-depth review of concepts to help you prepare to take the exam to earn the Association of International Product Marketing and Management (AIPMM) prestigious Certified Product Manager (CPM) credential.
It is appropriate for those who want to understand product life cycle management methods and deliverables, including the key concepts and terminology used in the exam as well as strategy for answering the exam questions and a Q&A for anything else they want to review.
المخرجات الرئيسية
1
Identify and communicate the strategy for existing products and their evolution.
2
Clearly communicate a comprehensive business model for your existing business, as well as for new lines of business you want to explore.
3
Determine the most effective process and methods for effectively managing products based on market and customer insights.
4
Manage your product team effectively, when you lack direct authority, and even when it doesn’t feel like a team.
5
Speaking the language of senior management, so you can get your ideas implemented by the appropriate decision-makers
Association of International Product Marketing & Management
The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, strategic partners and sponsors by providing valuable content, training, education, certification and professional networking opportunities. The AIPMM Seven Phase Product Lifecycle Framework is a vendor independent Product Management and Product Marketing standard that takes into account best practices used in a wide range of companies and industries. This ensures that the most modern and up to date challenges faced in product management and product marketing are addressed for today’s environment. The Framework is part of the AIPMM Product Body of Knowledge (ProdBOK) that was developed with input from over 50 experts and endorsed by more than half a dozen consulting companies. The Framework includes seven distinct product phases, from Conceive to End of Life, and covers all aspects during the entire product lifecycle.
محتوى الدورة التدريبية
Part 1
Part 1
→ Becoming an exceptional Product Manager
→ Understanding the product lifecycle
→ Evaluating market trends and your competitors
→ Assessing and innovating your business model
→ Understanding the product lifecycle
→ Evaluating market trends and your competitors
→ Assessing and innovating your business model
Part 2
Part 2
→ Gathering market and customer insights
→ Aligning business and product strategy
→ Creating a business case and roadmap
→ Gathering market and product requirements
→ Aligning business and product strategy
→ Creating a business case and roadmap
→ Gathering market and product requirements
Part 3
Part 3
→ Segmenting the market
→ Positioning your product and brand
→ Testing the market
→ Implementing a beta plan
→ Positioning your product and brand
→ Testing the market
→ Implementing a beta plan
Part 4
Part 4
→ Implementing an effective product launch
→ Understanding the marketing process
→ Launching your product
→ Marketing your product
→ Understanding the marketing process
→ Launching your product
→ Marketing your product
Part 5
Part 5
→ Putting it into practice
→ Certification exam review
→ Certification exam review
على من يجب الحضور؟
This highly practical and interactive course has been specifically designed for
This course applies to those managing existing products and launching new products including:
→ Product Managers, Directors and Vice Presidents of Product Management
→ Project and Program Managers
→ Senior engineers and developers looking to move into or interfacing with Product Management
→ General Managers who manage product portfolios and corporate strategy
الدورات ذات الصلة
أسئلة شائعة
ما هي لغة التدريس في الدورات التدريبية؟ وما هو مستوى اللغة الإنجليزية المطلوب للمشاركة في برامج ليورون؟
تُقدَّم معظم الدورات العامة لدينا باللغة الإنجليزية. لذا، يُشترط في المشاركين أن يكونوا متمكّنين من اللغة الإنجليزية لضمان المشاركة الفعالة في ورش العمل والتفاعل مع باقي المشاركين. أما بالنسبة للدورات الداخلية (In-house)، فلدينا القدرة على تقديم التدريب باللغات العربية والهولندية والألمانية والبرتغالية.
هل الدورات العامة التي تقدّمها ليورون معتمدة من أيّ جهة رسمية؟
يتعاون معهد ليورون مع أكثر من 20 جهة ومنظمة دولية، كما يمنح ساعات التطوير المهني المستمر (CPE/PDUs) من خلال الهيئات التالية: 1. الرابطة الوطنية لمجالس المحاسبة في الولايات المتحدة (NASBA) 2. وحدات PDUs لمعهد إدارة المشاريع 3. اعتمادات المعهد البريطاني للأوراق المالية والاستثمار (CISI) 4. اعتمادات الرابطة العالمية لمدراء المخاطر (GARP) 5. اعتمادات إعادة التصديق من المعهد الأمريكي للموارد البشرية (HRCI) 6. اعتمادات إعادة التصديق من منظمة SHRM.
ما هو الموعد النهائي للتسجيل في الدورات العامة؟
الموعد النهائي للتسجيل في الدورات العامة هو 14 يوماً قبل بدء الدورة. يرجى ملاحظة أنه في بعض الحالات، قد يتم قبول التسجيلات المتأخرة، ولكن ذلك يتطلب موافقة مدير المشروع التدريبي، أو مكتب التسجيل الذي يمكن التواصل معه عبر رقم الهاتف +1071 4 1075 5711 أو البريد الإلكتروني [email protected].
ما الذي تشمله رسوم الدورة؟
تشمل رسوم الدورة تجربة تدريبية متميزة في فندق 5 نجوم، والمواد التعليمية، ووجبات الغداء والمرطبات، بالإضافة إلى رسوم الشهادات والانضمام إلى الهيئات المعتمدة في بعض الدورات.
هل تقدّم ليورون خصومات؟
نعم، يمكننا تقديم خصومات على الحجوزات الجماعية، ويسعدنا التحدث معك إذا كنت ترغب في مناقشة الحصول على خصم على مستوى الشركات.
التعليقات
- عرض:IAMM Internal Audit Maturity ModelIn recognition of their dedication and contribution supporting IKEA Saudi Arabia in arranging training programs during 2017 & 2018, looking forward for more development and exciting effort this year. On behalf of IKEA Saudi Arabia, THANK YOU!Dalal KutbiCountry Learning & Development Manager at IKEA Saudi Arabia
- عرض:Certified Professional in Quality and Patient SafetyDating back to 2014, Mobily’s “LEORON” experience has grown from a single collaboration to a long-term partnership. We consider ‘’LEORON” Institute as a strategic partner, whose contribution has been nothing but premium in equipping our staff with field-based knowledge and information. Past three years have resulted with an expanded collaboration with superior customer service and support. Best Regards,Turki S. AlsahaanDir L&D, Talent Management at Mobily, Etihad Etisalat Company
- عرض:Certified Professional in Quality and Patient SafetySince the partnership was signed between BAE Systems Saudi Development & Training and LEORON in 2017, we have been working together to offer the Saudi market a complete portfolio of training solutions benefiting from the wide and extensive experience of both parties. Recognizing the great success of this partnership, we are looking for further collaborations in the future that will position both companies as one of the leading training providers in Saudi Arabia. We thank the LEORON team for their full cooperation and continuing support, and look forward to further success together in the years to come.Emad AlrajihVP, Business Winning at BAE Systems Saudi Development & Training
- عرض:Certified Professional in Quality and Patient SafetyWe have been working with LEORON for the past two years and will be working with them again this upcoming year. The programs they delivered were fruitful and exciting and our organization has received positive feedback from the participants. What our organization aims to do is to provide at no cost training for all the private sector employees so that they may benefit from our offered programs in Innovation and Professional development. LEORON has helped us achieve this goal. We look forward to continuing this service and wish them the best of luck. Regards,Nasser M. Al-SubaieSr. Program Officer, Enterprise Learning & Human Development at Kuwait Foundation for the Advancemen
